Hello, my name is Daniela and this is, my friends, my very first official blog post!

It’s been a long journey but after all those little steps finally this project became a real thing. After many days of hard work, happy and stressful moments, the first collection is ready and I’m so happy with the result. Also the website and online shop are ready, so I can finally show you what I have prepared all this time. It’s hard to believe that it has been more than one year when, with the support of family and friends, I finally decided to create the brand and start with the whole process, with all the tedious paperwork that I wouldn’t have been able to do without the help of my husband and all the new experiences while developing the collection and the brand on my own.  

But this is just the beginning and there’s still so much more to come. In future blog posts I will tell you more about me, about the brand, the creative and production process, who’s behind every product you’ll wear and much more.

* Blog post originally posted on April 23, 2016.


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